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Custom printed fabric and more

Supporting independent designers as the world's largest Marketplace for eco-friendly, printed-on-demand:

Fabric Wallpaper Gift Wrap
  1. Pick Your Design
  2. Choose Your Material
  3. Checkout

Spoonflower web properties (including spoonflower.com, roostery.com, and sproutpatterns.com) are industry-certified PCI-compliant for data handling, including sensitive payment information. We use state-of-the-art TLS web encryption exclusively for all website traffic. Spoonflower never stores plain-text passwords, nor delivers any password information to third parties. Personally identifying information is handled internally on a need-to-know basis, with a permissions system that takes into account the type of data accessed, and which functions or data our internal users are allowed to access.

Unless otherwise specified, our main databases reside in Virginia, USA.

Data Sources Reason Storage & Transmission Disposal
Email Address
Name (First, Last)
- Registration Form
- Email Contact Forms
- Special Giveaways
- Transactional identification of users for orders
- Send transactional emails
- Send marketing emails
- Stored in our main databases
- Stored in our email subprocessor
- Sent to delivery shippers
- Potentially sent to magazine subprocessor
- Upon Request
Email Address
Name (First, Last, Nickname)
Review Data (text and ratings)
- Create a Review via email response or on www.spoonflower.com - Identify a customer leaving a review - Stored in our reviews subprocessor (TurnTo) - Upon Request
Name and Email Address - Contact Us form - Identify a customer creating a help ticket - Stored in our main database
- Sent to ZenDesk help subprocessor
- Upon Request
Mailing Address - Cart Checkout - Ship Orders
- Become Verified Seller
- Send Spoonflower magazines
- Stored in our main databases
- Sent to delivery shippers
- Potentially sent to magazine subprocessor
- Upon Request
Screen Name - Registration Form
- Account Settings
- Identify Sellers to other users
- Identify users socially (following, comments, etc)
- Stored in our main databases
- SEM/SEO for sellers, exposed to web search engines
- Third party marketplaces for Sellers
- Upon Request
IP Address - Obtained from browser connections - Help identify unique users
- Help with anti-fraud measures
- Geo-locate users to provide regional features
- Stored in our main databases - Upon Request
Browser Headers - Obtained from browser connections - Help with anti-fraud measures
- Provide per-user preferences for non-logged-in users
- Identify user browser choices for browser support list
- Debugging per-browser issues
- Stored in our main databases - Upon Request
Passwords - Registration Form (encrypted for Internet transit)
- Reset Password function (encrypted for Internet transit)
- Provide user login security - Plaintext passwords are never stored
- Encrypted password hashes only are stored in our main databases
- Plaintext or encrypted hashes are never sent to third parties
- Upon Request
Paypal Redemption Email Address - Account Settings - Payout to sellers via PayPal - Stored in our main databases - Upon Request
Facebook User ID - None currently
- Previously collected via Facebook Login
- Allow Facebook Login, not applicable anymore - Stored in our main databases - Upon Request
VAT Number - Cart Checkout - Exempt users with a VAT number from being charged VAT - Stored in our main databases - Upon Request
Stripe account link - Cart Checkout - Allow stored payment credentials in Stripe for checkouts - Opaque ID stored in our main databases
- Payment and personal information stored in Stripe payment processor
- Upon Request
Surface Design Images - User Uploaded to spoonflower.com
- Sent to spoonflower.com via API partners at user's request
- For example, pickmonkey, Lake iOS app, etc.
- Allow user to self-print designs on substrates
- Allow user to sell designs for others to print on substrates
- Via spoonflower.com, Roostery.com, Sproutpatterns.com, or
distribution channels such as Amazon, Etsy, eBay, etc (seller-controlled)
- Images stored at AWS S3 (US)
- May be temporarily cached at CDN locations world-wide
- Metadata (name, description, etc) stored in our main databases
- If public, design info may be sent to web search engines
- May be sent to other marketplaces depending on seller opt-in
- Transmitted to Factories in North Carolina, US or Berlin, DE for printing.
- Removed from factory storage after printing is complete.
- Self-edit designs
- Upon Request
- Self-edit distribution policies
User Profile Image - Edit Shop page on spoonflower.com Help identify a user to other users for:
- User-to-user messaging
- Shop page
- Comments left on spoonflower.com
- Some categories of site search results
- Internal Newsfeed Items
- Social connections
- Image stored at AWS S3 (US)
- May be temporarily cached at CDN locations world-wide
- File details stored in our main databases
- Upon Request
- Self-edit shop page
Shop Display
- City
- State
- Country
- Zipcode
- Interests
- Blog Link (URL)
- Store Link (URL)
- Banner Image
- Edit Shop page on spoonflower.com - Allow optional information to be presnted to other users,
when they browse your shop page on Spoonflower
- Stored in our main databases
- Banner image stored at AWS S3 (US)
- May be temporarily cached at CDN locations world-wide
- Upon Request
- Self-edit shop page
Other non-design user generated content
- Comments
- Collections
- Favorites
- Social Connections
- User-to-user messages
- Various pages on spoonflower.com - Allow more social interactions
- Allow saved design collections for later use or sharing
- Give feedback to other users of Spoonflower
- Influence search results on spoonflower.com
- Stored in our main databases
- Used by internal search functionality
- Upon Request
- Self-edit by feature
Search Phrases - Search bars on spoonflower.com - Identify top searches
- Influence search results on spoonflower.com
- Data is only anonymously exposed, cannot be tied to specific users
- Stored in our main databases
- Used by internal search functionality
- Upon Request
- Expires after 60 days
US Tax Documents:
- W9
- W8 and W8/BEN
- Entered via RightSignature partner - Used to file with IRS for sellers - Stored in RightSignature partner
- Encrypted versions stored on local devices when generating tax docs
- Data uploaded to US IRS Agency for sellers meeting minimum sales requirements
- Self-edit via RightSignature
- Initiate updates via spoonflower.com

Abbreviations

- AWS = Amazon Web Services from Amazon, Inc.
- CDN = Content Delivery Network
- SEM = Search Engine Marketing
- SEO = Search Engine Optimization
- S3 = Simple Storage Service from Amazon, Inc.
- US = United States
- URL = Uniform Resource Locator (web address)
- IRS = Internal Revenue Service (United States Agency)
- VAT = Value Added Tax
- TLS = Transport Layer Security (a world-wide web security standard)