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I designed this one for the Betabrand contest. I think the concept behind the company is awesome and the clothes/products they put out crack me up. Some of them are really cool. The company concept + the 8-bit theme tumbled around in my head and I couldn't get over the idea of a virtual reality hawiian shirt for the make believe island vacation I wish I was on. Living in a dream world. I keep telling myself... Someday. Someday.